IE Business School Community

IE Business School
7 Digital Keys to promote your Personal Brand - How to create Digital Identity to increase Employability & Influence
Hello,
Please feel free to join our webinar on
Tuesday, March 3rd
16:00 - Madrid Local Time

Register here: https://secure.ie.edu/executive/request/inicio.aspx?event=137AE7B0-7EA5-E411-BB4C-025B1B206542

We often forget that each top manager is a brand and don’t properly manage it, without taking into account that our employability and influence depend not only on the know-how but, above all, on the know-who. Why? While managing a personal brand is nothing new, traditional methods (like...
Hello,
Please feel free to join our webinar on
Tuesday, March 3rd
16:00 - Madrid Local Time

Register here: https://secure.ie.edu/executive/request/inicio.aspx?event=137AE7B0-7EA5-E411-BB4C-025B1B206542

We often forget that each top manager is a brand and don’t properly manage it, without taking into account that our employability and influence depend not only on the know-how but, above all, on the know-who. Why? While managing a personal brand is nothing new, traditional methods (like attending fairs, networking meetings, etc. ) were very time & money consuming. But today, without completely abandoning an eye-contact which remains crucial, we can use the new digital tools (LinkedIn, About.me, YouTube, Blogs, Slideshare, etc.) to achieve higher goals more easily. In this workshop we will learn to find our microniche of influence and employability and to capitalize on digital channels to be perceived as the most influential executive in that niche in less than six months.

Once registered, the day before the event we will send you an email including the access URL to this virtual session.

MANUEL ALONSO COTO
Professor of Marketing IE Business School.

Manuel A. Alonso Coto, PhD combines his duties as head of marketing innovation for IE - Executive Education with the academic direction of all our programs related to digital business & marketing, such as the PS Digital Marketing or the PA Mobile Business. Industrial Engineer, EXMBA and AMP, he has published ten books on these topics and is now preparing a new one just titled "Digital Self Branding".
View more & Reply
View less