Picture the scene: you enter an exhibition hall for an event you’re scheduled to attend, armed with just a smartphone to check yourself in and …
Category: Articles
The Relationship Between CRM and Event Management Technology
CRM refers to the process of being able to effectively manage the relationships that a business has with the people that come in contact with …
Why Technology is the Key to Improved Event Registration
We’ve all been to a conference, an exhibition or private gathering that hasn’t quite mastered the art of admission, whether through failing to send a …