The attendee experience is at the heart of any successful event. Explore how Eventscase and current technology trends enable you to create seamless, personalised, and secure processes, improving satisfaction and return on every interaction.
Author: Mentxu Sendino
I'm Mentxu Sendino, CMO at EventsCase. I believe in content marketing as a brand value, a fundamental element on which to base the credibility of organisations. LinkedIn
Communicating your Environmental Commitment: Storytelling and Transparency
Communicating your environmental commitment is not just a reputational strategy, but an ethical and market necessity. Learn how storytelling and transparency can turn your sustainable actions into a powerful message.
Key Criteria for Choosing Eco-Conscious Event Suppliers
Commitment to sustainability at events is not solely the responsibility of the organiser. Choosing responsible suppliers is essential to reduce your environmental impact and enhance your brand’s reputation. This guide offers the insights you need to make informed decisions.
Event Marketing: Download the Ultimate Guide to Promote Your Next Event Successfully
In today’s saturated event landscape, mastering event marketing is essential to attract quality attendees. This post introduces our newest whitepaper, filled with strategies, trends and real-world examples from renowned events worldwide.
Eventscase Monthly News Round-Up May 2025
Eventscase takes another step in the digital transformation of the MICE sector with new advanced analytics and artificial intelligence solutions. We explain how to turn data into strategic decisions and improve your attendees’ experience.
Data Protection at Virtual Events: Risks, Regulations, and Solutions
As virtual and hybrid events become the norm, data protection is now a core responsibility for organisers. From registration to live interaction, virtual events collect vast amounts of personal data—making compliance with GDPR and other regulations more critical than ever. This article explores the main risks, legal requirements, and expert-backed strategies for safeguarding attendee data without compromising the event experience.
Eventscase in Action: Quality, Impact and Social Resonance at GMID 2025
With support from Eventscase, the MPI Iberian Chapter gathered over 180 MICE professionals for GMID 2025. The outcome: a seamless experience, personalised communications, and a live social wall that extended the event’s reach. Here’s how it all came together.
Pre-Event Content Marketing: Educate, Excite and Convince
Content marketing is key to educate, excite and convince before any event. In this article we explain how to plan your pre-event strategy with real examples, useful data and high-impact formats.
How to Design an Integrated Marketing Campaign for your Event
A well-executed integrated marketing campaign can turn a well-attended event into a high-impact brand experience. In this article, we walk you through aligning tactics, channels, and messaging to optimise event marketing, especially for professionals in the MICE sector.
Unlocking the Power of Event Data to Drive Strategy
Are you truly harnessing the power of your event data? This post introduces a practical guide designed to help you turn raw data into strategic value. Download the free whitepaper and improve your decision-making with advanced analytics.