The rapid adoption of technology in events during the pandemic also led to notable failures. In this article, we review several innovations—such as virtual platforms, the metaverse, and NFT tickets—that promised to revolutionise events but failed to deliver. We also highlight key lessons for the future.
Category: Articles
Eventscase and the future of event technology: Welcome to the Event Tech Hub
Eventscase takes another step in its evolution with the Event Tech Hub, an ecosystem of independent but complementary companies offering innovative solutions for the events industry. With new brands and a refreshed team, the future of event technology is here.
Gamification: How to Engage and Entertain Your Attendees
Gamification in events has become a key tool to increase attendee interaction and engagement. By incorporating game elements, traditional events can be transformed into participative and enriching experiences.
5 Technologies That Failed to Take Off in the Events Industry
Between 2020 and 2024, several technologies in the events industry, such as virtual reality, blockchain, and the metaverse, promised significant breakthroughs. However, factors like high costs, lack of infrastructure, and declining interest limited their implementation.
New whitepaper: The Definitive Guide to Implementing Artificial Intelligence in your Event Strategy
Artificial intelligence in events is redefining the industry, improving personalisation, automation and planning. Download our whitepaper to find out how to implement it.
Introduction to AI in Events: Use Cases to Get Started
AI in events has become an essential tool for organisers looking to simplify processes, increase interaction with the audience and optimise results. In this guide, you will learn about its main applications and tips to start implementing it successfully.
Audience Segmentation: Tailoring Content to Suit your Attendees
Learn how audience segmentation helps you target your message to the right people at each event, increasing the impact of your conferences, workshops and activities.
A Year of Achievements: Eventscase’s 2024 Recap
Throughout 2024, Eventscase achieved remarkable milestones in the event tech industry. This blog post compiles the most important highlights month by month.
Artificial Intelligence for Events: Collective Experience with EVA Social
EVA Social, an artificial intelligence tool for events, revolutionises attendee interaction by enabling real-time content sharing. Case study: EMA’s Christmas Parties.
New Downloadable Whitepaper: Culture and Entertainment Events (Evolution, Trends and Technology Impact)
Explore the historical evolution of cultural events and how technology trends, such as hybrid events and sustainability, are transforming the industry. Download our whitepaper to learn more.