Eventscase Monthly News Round-Up March 2023

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Table of Contents

This month has been nothing short of marvellous for Eventscase. Not only are we providing technology for various client events to happen, we are also attending onsite events left and right!

Meeting Professionals International Iberian Awards

March 30th is Global Meetings Industry Day (GMID) and, as always, MPI Iberian Chapter celebrates the GMID alongside its annual awards ceremony. This year is the fifth edition of the same event—it will be held at Fycma, Malaga.

We are honoured to collaborate in this celebration. We are partners and sponsors of MPI Iberian Chapter. We are providing an all-in-one solution for the website, registrations, badges and check-ins. 

We will deliver one of the awards and our CMO, Mentxu Sendino, is part of the jury. They held a meeting last March 15th at the Bless Hotel in Madrid. A total of 23 professionals from the MICE sector casted their vote for each of the 10 categories. For this edition, there were new categories such as “Senior Event Professional” (>58 years old) to highlight professionals who have spent a lifetime dedicated to the sector. 

For this year’s edition, MPI Iberian Chapter has also achieved the highest number of nominations submitted so far for the MPI Iberian Awards with an increase of 60% compared to 2022.

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Global Mice Forums Iberian Edition

The end of this week coincides with the celebration of the GMF Iberian Edition in La Rioja. Our Sales Director in Spain, Alex Barbero, will represent Eventscase in the pure-networking meeting between buyers and suppliers of the MICE industry in the Iberian Peninsula.

In terms of content, sustainability and ROI will be the educational focus of the forum. The event will focus on the return on investment (ROI) of marketing and other intangible assets such as event sustainability programmes. 

Pablo Turletti will inspire audiences to think using new management models that guarantee and measure the economic profitability of marketing and events projects to generate social equity and environmental sustainability.

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Madrid City Tourism Forum 2023

On March 27th, the “Madrid City Tourism Forum” will be held at the Hotel Meliá Castilla. It is organised by the Madrid City Council Tourism. We are particularly excited to provide the registration and check-in solution for this event since it will bring together international industry experts to discuss the positioning of Madrid as a tourist destination—its competitive advantages and the key to its success.  

The Mayor of Madrid, José Luis Martínez-Almeida, will be present at one of the round tables, and the Forum will be closed by Zurab Pololikashvili, Secretary General of the World Tourism Organisation (UNWTO).

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We would like to end this monthly newsletter with the first event we attended this month, the International Confex 2023, which took place on March 1st and 2nd in London.

Our team participated as exhibitors at what is considered to be the leading trade show for the events industry and the largest gathering for event professionals in the UK.  

It was a perfect occasion to meet face to face with clients, potential clients, and even friends and colleagues.

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We look forward to seeing you next month with more news! Follow us on our social networks for regular updates.

Mentxu Sendino

I'm Mentxu Sendino, CMO at EventsCase. I believe in content marketing as a brand value, a fundamental element on which to base the credibility of organisations.

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