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Networking at events has evolved significantly in the digital age. While traditional methods still hold value, the integration of technology has revolutionised how we share contacts and build professional relationships. This blog delves into the intricacies of contact sharing at events and networking, providing practical tips and highlighting innovative tools to enhance your networking prowess.
The Importance of Contact Sharing at Events
Networking is a cornerstone of professional growth. Attending events, whether they are industry conferences, seminars, or social gatherings, offers unique opportunities to connect with like-minded individuals, potential clients, collaborators, and mentors. The benefits of effective networking and contact sharing at events include:
Expanding Professional Connections
Building a diverse network can open doors to new opportunities, partnerships, and insights.
Knowledge Sharing
Engaging with peers allows for the exchange of ideas, keeping you informed about the latest trends and innovations in your field.
Career Advancement
Connections made at events can lead to job offers, promotions, and career advice.
Traditional Networking Techniques
Before diving into digital tools, it’s essential to master traditional networking techniques. These methods have stood the test of time and are still relevant today.
Prepare in Advance
Research Attendees
Identify key individuals you’d like to meet. Understanding their background and interests can help you tailor your conversation for effective contact sharing at events.
Set Clear Goals
Define what you want to achieve from the event. Whether it’s meeting potential clients or learning about new industry trends, having a clear objective will guide your interactions.
Effective Communication
Introduce Yourself Confidently
A strong introduction sets the tone for the conversation. Practise a concise and engaging elevator pitch.
Active Listening
Show genuine interest in others. Ask open-ended questions and listen attentively to their responses.
Follow-Up Questions
Keep the conversation flowing by asking follow-up questions that show you’re engaged and interested in what they have to say.
Business Cards
Despite the rise of digital alternatives, business cards remain a staple in networking. They provide a tangible reminder of your interaction and ensure that your contact details are readily available.
Design Matters
Ensure your business card is professional and reflects your personal or company brand.
Exchange Etiquette
Offer your card at the right moment in the conversation, typically after a meaningful interaction.
Leveraging Digital Tools for Contact Sharing at Events
The digital revolution has introduced numerous tools that streamline the networking process, making it more efficient and impactful.
Digital Business Cards
Digital business cards are eco-friendly and versatile, allowing you to share your contact information seamlessly at events.
Apps
Tools like HiHello, CamCard, and L-Card offer customizable digital business cards that can be shared via QR codes, email, or social media.
Benefits
Digital cards can include more information than traditional ones, such as links to your LinkedIn profile, portfolio, or personal website.
LinkedIn is a powerful platform for professional networking. It allows you to connect with individuals before, during, and after events, enhancing contact sharing at events.
Profile Optimization
Ensure your LinkedIn profile is up-to-date and reflects your current professional status and achievements.
Networking
Use LinkedIn to connect with people you meet at events, sending personalised connection requests that reference your conversation.
Using Lead Retrieval from Event Apps
Lead retrieval from event apps, such as those provided by Eventscase, is a powerful tool for storing and managing contacts collected during events. Here’s how you can effectively use these features for efficient contact sharing at events:
Setting Up Lead Retrieval
Pre-Event Preparation
Ensure that you are registered for the event and that your profile is complete and up-to-date within the event app. This makes it easier for others to find and connect with you.
Training Your Team
If you’re attending with a team, make sure everyone knows how to use the lead retrieval system. This includes scanning badges and inputting notes about each contact.
During the Event
Seamless Scanning
Use the app to scan QR codes on attendee badges or even directly from the event app. This instantly captures their contact information and stores it in a central database.
Real-Time Notes
Immediately after scanning, jot down notes about the conversation. This helps in personalising follow-ups and remembering key details.
Post-Event Follow-Up
Organising Contacts
Post-event, review the contacts collected and categorise them based on potential value or follow-up priority.
Integrating with CRM
Export the contacts from the event app into your CRM system to ensure a smooth transition and continuous engagement.
Personalised Follow-Ups
Send personalised emails referencing specific details from your interactions to strengthen the connection.
Tips for Effective Contact Sharing at Events
To maximise your networking efforts and contact sharing at events, consider the following strategies:
Arrive Early and Stay Late
Being one of the first to arrive and the last to leave gives you more opportunities to engage in meaningful conversations without the pressure of a crowded environment.
Join Workshops and Breakout Sessions
Smaller sessions within larger events are excellent for networking. They provide a more intimate setting, making it easier to connect with others.
Be Authentic
Authenticity is crucial in building lasting relationships. Be yourself and show genuine interest in others’ stories and experiences.
Follow Up
Post-event follow-up is essential for maintaining connections. Send personalised messages referencing your conversation to reinforce your new relationships.
A thoughtful follow-up email can solidify a connection. Mention specifics from your conversation and suggest a follow-up meeting if appropriate. You can also experiment on engaging with your new contacts on social media by liking, commenting, and sharing their posts.
Overcoming Networking Challenges
Networking can be daunting, especially for introverts or those new to an industry. Here are some tips to overcome common challenges:
Handling Nerves
Rehearse your introduction and key talking points to build confidence. Deep breathing and visualisation can also help calm pre-event jitters.
Breaking into Conversations
Look for open groups where you can naturally join the conversation. Avoid interrupting closed discussions. Start with common interests related to the event to ease into the conversation.
Remembering Names and Faces
Repeat the person’s name during the conversation. You may also jot down brief notes on business cards or in your phone after meeting someone to help remember key details.
Wrapping Up
Effective networking and contact sharing at events require a blend of traditional methods and modern technology. By preparing in advance, leveraging digital tools, and following up thoughtfully, you can build meaningful professional relationships that benefit your career and personal growth. Embrace these strategies, and watch your network—and opportunities—expand.
Using event apps like Eventscase for lead retrieval can further enhance your networking efforts, ensuring you never miss out on valuable connections. By combining these innovative tools with time-tested techniques, you can master the art of contact sharing at events and unlock new possibilities in your professional journey.
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