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Tag: Event Marketing
Eventscase Monthly News Round-Up May 2022
If there’s one thing we like to talk about in our monthly newsletters, it’s events. Whatever their type and their purpose, we like to tell you how our platform plays a role in them.
How to Plan a Great Event that Really Works
Event marketing is one of the most in-demand outbound marketing strategies, especially in the B2B niche. f you’re organizing a meet-and-greet, it requires thorough preparation and attention to everything – from the theme of the event to where your guests are going to sit.
Eventscase Monthly News Round-Up April 2022
The recovery of the events market is no longer just a wish; it is now a reality. We only have to look back at all the events we’ve helped realise this month to say with certainty that we are leaving behind a dry spell that tested all of us in our remarkable industry over the last two years.
Are Paperless Events Possible?
COVID-19 has caused businesses all around the globe to re-evaluate and – in some instances – revamp their entire operating structures. The improvements have centered on …
How to Build an Event Marketing Plan Template
We all need a spot of guidance from time to time. Most organisers appreciate the use of a schedule to keep everything on track. And …
The Biggest Changes to Your Event Marketing Plan in 2020
Marketers operate in a space that is becoming increasingly reliant on technology. Due to the onset of digital platforms, and the speed at which these …
Creating a Bridge Between Marketing and Events
What do events mean to your business? Are they a standalone feature – something trusted with a separate department, held to serve their own purpose? …
Event Marketing Strategies for Gaining Awareness, Virality and Sales
Events need audiences, and those audiences need a way of finding events. The connection is often forged by marketing, which puts your event in front …
What is Event Marketing? Going Through the Basics
What is event marketing? With a bit of luck, you’re not asking this question in the middle of an empty exhibition hall. Event marketing is …