While having face-to-face events is still the crowd-favourite format, the events industry has to take strides when it comes to digital marketing. Strategies from 10 years ago may no longer work since the digital landscape changes so much in short periods of time. What’s looming on the horizon—and which seems to be the current buzzword—is artificial intelligence. How will it affect our industry in the future? This is just one of the questions we have to keep asking as we adapt with the times.
Category: Articles
How to Use Artificial Intelligence in Event Management
The reality is AI today offers innovative ways to make our lives easier. This is also the case when it comes to the event management, integrating artificial intelligence (AI) can improve live event management and make the life of an event planner easier.
What do we know about emotional management in the events industry?
Event management is no easy feat; there are so many moving parts that you have to consider especially if you’re organising a high-impact event or an event attended by a multitude of people. While the focus in many events is improving the attendee experience, there are few resources that address the burden that event organisers feel when they are faced with different issues that affect their well-being.
New Whitepaper: Sustainability in the Events Industry
The events industry is no exemption to the sustainability challenge. As technology revolutionises different processes within the event management lifecycle, and as pressure for event organisers to “go green” intensifies, how does an ideal event look like in 2023 and in the years to come?
Event Psychology: How to Create Event Strategies That Work
The start of the new year allows us to put things into perspective and yearn for better days ahead. For the event-organising community, this period also means strategizing on how to make events more impactful. Time and again we must delve into the same question: what makes attendees really come to events?
How to Use Eventscase for Your Upcoming Christmas Party
It’s that time of the year again when we all get invited to different Christmas and year-end parties! At Eventscase, we advocate the use of technology for all types of events, including internal corporate events for different companies and organisations.
How to Use Event Technology for Your Corporate Event (Under 1000 employees)
This is the last part of our series on how to use event technology for your corporate events. Perhaps it is the most important one since many corporate events would fall under this size: <1000 attendees.
Top 3 Stand Builders in Spain and the UK
The Spanish Ministry of Trade recognises the importance of trade fairs and their impact on the country’s economy. International trade fairs are a key instrument for trade promotion. They bring together the main entrepreneurs in each sector and are an irreplaceable framework for establishing contacts, getting to know the sector’s offer, launching projects, disseminating information, and creating important business opportunities.
Top 3 Event Suppliers for AV Equipment in the UK and Spain
Following the rise and fall of various event formats in recent years, due in large part to the pandemic, event organisers would need to count on suppliers for proper AV equipment regardless if the event is face-to-face, virtual or hybrid.
How to Use Event Technology for Your Corporate Event (Under 100 Employees)
You may think that event technology is not necessary for small-scale events, but that notion cannot be further from the truth. If you are organising a corporate event of under 100 employees, you can still acquire basic solutions to make your life easier as an event organiser.