The events industry is no exemption to the sustainability challenge. As technology revolutionises different processes within the event management lifecycle, and as pressure for event organisers to “go green” intensifies, how does an ideal event look like in 2023 and in the years to come?
Tag: Event Strategy
Event Psychology: How to Create Event Strategies That Work
The start of the new year allows us to put things into perspective and yearn for better days ahead. For the event-organising community, this period also means strategizing on how to make events more impactful. Time and again we must delve into the same question: what makes attendees really come to events?
ROE Vs ROI In Event Strategy
Events, whether live, virtual, or hybrid, are an investment. It means that organizing a great event isn’t everything. For long-term sustainable success, you must measure …
How to Nail your Event Strategy in 5 Easy Steps
Need to build an event strategy but don’t know where to start? In just five steps, you could be producing a set of guidelines to …